Google TV has introduced a new ad format that throws a gigantic QR code on top of the subject matter. Ads on Google TV have changed a lot over the past few years, with the platform originally showing ...

Fubo launched a new connected TV (CTV) ad format, The Triple Play, that lets advertisers feature branded video content alongside curated programming and creative assets, per a press release. Walmart ...

“Data Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Eric Picard, CEO at Rare Crowds. I’ve been ...

YouTube is reportedly currently testing a new ads format designed specifically for mobile livestreams. Instead of completely taking over the display and blocking the broadcast during commercial breaks ...